Digital Marketing
Understanding Digital Marketing: Search Engine Optimization
Do you want your web pages to rank higher on the Search Engine Results Page? With SEO your visibility increases online. When you rank higher people find your brand. SEO thus helps you to gain business. But what exactly is SEO? This course on Search Engine Optimization will help you understand what SEO is and how good i...
Skills you will build
About this course
Do you want your web pages to rank higher on the Search Engine Results Page? With SEO your visibility increases online. When you rank higher people find your brand. SEO thus helps you to gain business. But what exactly is SEO? This course on Search Engine Optimization will help you understand what SEO is and how good it is for your business, and why you need it. This course will help you understand the basics of Search Engine Optimization, On-Page SEO, Off-Page SEO, what an SEO Strategy is, and how to measure SEO.
Course outline
7 topics · 1 hour
- 1 What is SEO?
- 2 Search Engines
- 3 SEO Techniques
- 4 SEO Strategy
- 5 How to measure SEO?
- 6 How to become an SEO expert?
- 7 Quiz
Understanding Digital Marketing: Search Engine Optimization
Free
Start learning- Certificate on completion
- Access on phone and desktop
- Interactive course
- Knowledge checks