Sales and Marketing
The Ultimate Sales Prospecting Guide
Every sale depends on a buyer. But where do you find that buyer? And how do you create interest – not aggravation – once you’ve found them? The answer is prospecting. In this course, you’ll learn what prospecting is and how to use it to target the right people and foster productive relationships. Then, you’ll learn to...
Skills you will build
About this course
Every sale depends on a buyer. But where do you find that buyer? And how do you create interest – not aggravation – once you’ve found them? The answer is prospecting. In this course, you’ll learn what prospecting is and how to use it to target the right people and foster productive relationships. Then, you’ll learn to connect with potential buyers through winning techniques like cold calling, warm calling, and social selling – all while watching out for the competition.
Course outline
9 topics · 105 min
- 1 What Is Prospecting?
- 2 The Prospecting Process
- 3 Techniques for Reaching Out to Prospects
- 4 Analyzing Your Competition
- 5 Perfecting the Cold Call
- 6 Connecting With Prospects Through Social Selling
- 7 Effective Warm Calling in Sales
- 8 Summary
- 9 Quiz
The Ultimate Sales Prospecting Guide
Free
Start learning- Certificate on completion
- Access on phone and desktop
- Interactive course
- Scenarios